Designing gift cards for Kohl’s was one of those “wait, I get to make this cute AND see it in stores?” kind of projects. I created a series of playful, feel-good designs—each with its own vibe—that stepped outside the typical Kohl’s look while staying true to the brand.

All of my designs are still in rotation, with “Thank You for Helping Me Grow” standing out as a top seller. This project was a fun mix of creativity and strategy—balancing style, messaging, and the kind of shelf appeal that makes someone say, “Yep, that’s the one.”